If you live and breathe digital marketing, we want to talk to you. We are looking for a Digital Marketing Manager to develop, implement, track and optimize our digital marketing campaigns across all digital channels. You should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution. Work with the founder, marketing freelancers, supporting teams (such as programmers), partners and vendors to launch campaigns on time and on budget.
The person we're looking for is an allrounder in marketing, a curious fast-learner and self-driven individual who excels at execution. And, a person who is fun to work with!
With your focus on performance marketing and growth, you’ll be able to shape our company and product(s), in a supportive remote-first company. Ready to join and help 2x, 4x, 10x our company?
Responsibilities
- Plan and execute all digital marketing, including SEO, website, content marketing, email, social media, App Store Optimisations and display advertising campaigns
- Design, build and maintain our social media presence
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Instrument conversion points and optimize user funnels
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Requirements
- BS/MS degree in marketing or a related field
- Proven working experience in digital marketing
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
- Experience in optimizing landing pages and user funnels
- Experience with A/B and multivariate experiments
- Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
- Experience in setting up and optimizing Google Adwords campaigns
- Working knowledge of HTML, CSS, and JavaScript development and constraints
- Strong analytical skills and data-driven thinking
- Up-to-date with the latest trends and best practices in online marketing and measurement
Benefits
- Join an early stage startup where your work has a meaningful impact
- Competitive salary and stock options
- Work from anywhere, anytime
- Amazing in-person team events and co-working options in remarkable locations
- Enter the Atlassian Ecosystem and be part of a vibrant global community
Please apply via team@meetical.io
Job posted May 2, 2022